Eat Less Meat

Discourse Title: Eat Less Meat! General Purpose:Persuasive Specific Purpose: To convince my crowd to eat less meat. Proposition Statement: Eating meat is turning into an expanding request and issue in the public arena, it tends to be fathom with the assistance of us all. I. â€Å"Meat is an image of abundance, and it turns into a dependence and a habit,† says Henry Spira, organizer of Animal Rights International† The averageâ meatâ eater is liable for the passings of somewhere in the range of 2,400 creatures during their lifetime. (E Magazine. ) A. In late 1992, Lauren Beth ate an inexpensive food cheeseburger bound with E. oli. She was assaulted by hemolytic uremic disorder (HUS), a squandering ailment that attacks almost every organ in the body and wrecks the blood's capacity to cluster. Lauren Beth surrendered to a coronary episode a couple of days before the start of 1993, a year which would be set apart by a monstrous flare-up of E. coli and the passings of thre e youngsters at Seattle, Washington Jack in the Box cafés. (E Mgazine) B. Today, I would to examine how we meet eaters could decrease or requirements for meat and substitute different nourishments for it. C.Eating meat is turning into an expanding request and issue in the public arena, it very well may be unravel, with the assistance of us all. II. Body A. Need: Many people truly on meat for their dinners. 1. Despite the fact that the utilization of meat is extremely mainstream, we can change that by expending less meat and getting liberal on other food that would work for you. 2. Globalâ meat request is required to develop by 56 percent to 2020 as indicated by the magazine of Animals today. 3. In the E Magazine it makes reference to a meetings with a slaughterhouse laborer that said. On the ranch where I work,† reports one worker, â€Å"they drag the live ones who can't stand up any longer out of the carton. They put a metal catch around her ear or foot and drag her full l ength of the structure. These creatures are simply shouting in agony or they are regularly destroyed. † 4. The microscopic organisms are a specific issue in cheeseburger, on the grounds that the crushing procedure spreads it all through theâ meat. E. coli, was one of the main source of kidney disappointment in small kids. (E Magazine). Progress Now that I’ve disclosed to you the effects that it has, is there an approach to determine it? B.Satisfaction: We should all consider what might be the best for our nation and its residents 1. Diminished utilization of creature items and expanded admission of fiber-rich sugars, new products of the soil are prescribed to limit the danger of coronary illness, develop beginning diabetes, corpulence, and conceivably a few malignant growths. (De Fraga) 2. There is some proof to recommend that the human stomach related framework was not planned forâ meatâ consumption and handling ,which could help clarify why there is such high rate of coronary illness, hypertension, and colon and different malignant growths. Jim Motavalli) 3. By killing gradually for devouring meat we are sparing the earth, creatures and even our wellbeing. Change: Will these arrangements work? C. Perception: 1. In the E Magazine it said that In the U. S. , as indicated by a 1998 Vegetarian Journalâ survey, 82 percent of veggie lovers are persuaded by wellbeing concerns, 75 percent by morals, the earth as well as basic entitlements, 31 percent as a result of taste and 26 percent in view of financial matters. (Jim Motavalli) 2.The American Dietetic Association says in a position proclamation, â€Å"Appropriately arranged vegan abstains from food are invigorating, are healthfully sufficient and give medical advantages in the counteraction and treatment of specific illnesses. † (Jim Motavalli) 3. One percent of the general population, or somewhere in the range of two and 3,000,000, is veggie lover (eats noâ meatâ or fish, yet may eat dairy and additionally eggs), with a third to half of them living on a vegetarian diet (shunning every single creature item). About five percent in the two investigations â€Å"never eat redâ meat. † (Jim Motavalli) III. End: A.Call to Action:  It's not in every case simple to doâ€most naturalists still eatâ meatâ€but the tide is starting to turn. 1. CONTACT: International Vegetarian Union, (202)362-VEGY, www. ivu. organization Gives data on the vegetables that you can fill in for meat. (Motavalli) 2. CONTACT: For a free duplicate of PETA's Vegetarian Starter Kit, visit www. goveg. com/VegKit 3. CONTACT: Center for a Livable Future (410)223-1608 B. Decreasing our meat admission is on venture to help advantage our wellbeing, condition, and the creatures. 1.If youâ eatâ a couple of mealsâ lessâ ofâ meatâ each week, you're doing, yourself and the planet, you're helping we all out. †Rene Montagne Works Cited De Fraga, Carole. â€Å"Eat Less Meat †Itâ₠¬â„¢s Costing the Earth. † Animals Today 2 Nov. 2004: 17-18. EBSCO Host. Web. 27 Sept. 2012. Montagne, Renee. â€Å"Letters: Eating Meat for Environmental Reasons? † Morning Edition 30 Jan. 2009: n. pag. EBSCO Host. Web. 28 Sept. 2012. Motavalli, Jim. â€Å"The Case against Meat. † E Magazine Jan. - Feb. 2002: 26-33. SIRS Issues Researcher. Web. 28 Sept. 2012. ††- . â€Å"The Trouble with Meat. † E Magazine May-June 1998: 28-35. SIRS Issues Researcher. Web. 27 Sept. 2012.

Relationship Between Emotional Intelligence and Achievement

Connection Between Emotional Intelligence and Achievement Present investigation was led to discover the connection between passionate insight and confidence with scholarly accomplishment in A level understudies. An example of 50 understudies wherein 25 young ladies and 25 young men, age ran from 16 to 20 years were taken from 3 schools. They finished two poll Life Orientation Test-Revised and Schutte Self Report Emotional Intelligence Test. Also, Academic Achievement was estimated through evaluations of the understudies from their school record. Pearson connection and t-test was applied on information that uncovered 1) exceptionally noteworthy connection between enthusiastic insight, positive thinking and scholarly accomplishment. 2) There is no huge sexual orientation distinction on the sizes of Life Orientation Test-Revised and Schutte Self Report Emotional Intelligence Test. Discoveries demonstrated that there is a positive relationship of passionate knowledge and hopefulness with scholastic accomplishment along these lines it is signifi cant for the guardians and the educators to cause the youngsters to figure out how to be idealistic and figure out how to control and deal with their feelings also. Presentation This examination plans to discover the connection of enthusiastic insight and good faith with scholarly accomplishment among understudies of (A levels) higher auxiliary school. Scholarly accomplishment just didn't portray that the understudy is sincerely insightful or hopeful and can do well in all periods of life. Generally a people astuteness is estimated regarding their IQ, it is expected that experts and specialists have high IQ, anyway IQ fills in as just the list of numerical and scientific capacity, it has practically zero criticalness with accomplishment in expert and individual life in light of the fact that as indicated by Goleman (1995) IQ alone is no more the measure for progress; enthusiastic knowledge, social insight, and karma additionally assume a major job in a people achievement, it is the Emotional Intelligence which transforms the individual into an effective and prosperous on the grounds that they knew their feelings and can distinguish others too and ready to control them or control them in better manner and on the off chance that the individual is idealistic, at that point his/her hopeful reasoning and passionate knowledge will accompanies him/her to fruitful life, in like manner this examination tries to unearth the connection of passionate insight and good faith with sc holarly accomplishment. Passionate knowledge (EI) can be characterized as; it is having the option to screen our own and others sentiments and feelings, to segregate among them, and to utilize this to control our reasoning and activities (Salovey Mayer, 1990). The characteristic of EI is basically involved four essential parts; the capacity to perceive and communicate feeling; having the option to get to and use feelings to empower thought; the capacity to get feelings; and to oversee feelings. The genuinely clever individual is talented in four regions: distinguishing, utilizing, comprehension and directing feelings (Salovey Mayer, 1993). At that point it very well may be said that achievement relies upon a few insights and on the control of feelings. John Mayer and Peter Salovey (1990) found that a few people were better than others at things like recognizing their own sentiments, distinguishing the sentiments of others, and taking care of issues including intense subject matters. As indicated by them EI is a genuine type of knowledge which has not been logically estimated. They suggested that passionate insight manages the feelings in a manner that on the off chance that somebody is sincerely canny he/she will be better ready to deal with his/her feelings and incorporate them. As indicated by Cooper and Sawaf (1997), passionate insight is the capacity to coherently deal with the feelings, comprehends and to applies these controlled and oversaw feelings to associate and impact. These creators lay more accentuation on the application part of EI in associations. In basic words enthusiastic insight is utilizing your feelings shrewdly. The initial step to this would perceive and understanding your feelings. For instance, if your supervisor shouts at you in office today since you came in late, returning home and shouting at your children would not be the best activity. It will simply keep the adverse inclination gliding starting with one people head then onto the next. A sincerely clever individual in this circumstance would initially perceive that he is furious on the grounds that his supervisor hollered at him. Dr. Goleman (1999) affirms that consciousness of our emotions additionally empowers us to see the sentiments of others precisely - to be compassionate, to feel with someone else. For this situation, understanding that your manager shouted in light of the fact that you arrived behind schedule, will cause you to understand that being on time will improve things. Along these lines, managing our feelings objectively and keenly will improve occasions. At the point when therapists started to compose and consider insight, they concentrated on subjective angles, for example, memory and critical thinking. (Cherniss, 2000). In any case, there were specialists who perceived from the get-go that the non-psychological viewpoints were additionally significant. For example, David Wechsler characterized insight as the total or worldwide limit of the person to act intentionally, to think objectively, and to manage his condition (Wechsler, 1958) as refered to in (Cherniss, 2000). Wechsler alluded to non-intellectiveã‹å just as intellectiveã‹å by which he implied full of feeling, individual, and social variables. Wechsler was by all account not the only scientist who saw non-psychological parts of knowledge to be significant for adjustment and achievement. Robert Thorndike as refered to in (Cherniss, 2000), to take another model, was expounding on social intelligenceã‹å in the late thirties (Thorndike Stein, 1937). Tragically, craft ed by these early pioneers was to a great extent overlooked or disregarded until 1983 when Howard Gardner as refered to in (Cherniss, 2000), started to expound on various knowledge. Gardner (1983) recommended that intrapersonal and relational insights are as significant as the kind of knowledge ordinarily estimated by IQ. Scholastic accomplishment is the capacity to examine, incorporate, and assess data, viably speak with others, capable in science, arithmetic, PC/specialized aptitudes, unknown dialects, just as history, geology, and worldwide mindfulness, prepared to do cooperatively working in socially differing settings, pioneers who oversee ventures to fulfillment, dependable chiefs who are self-persuaded and dynamic political members and moral people who are focused on their families, networks, and associates (Nidds McGerald, 1996). The relationship of enthusiastic knowledge and scholarly accomplishment can be delineated from this examination led by Elias, M. J., Gara, M., Schuyler, T., Brandon-Muller, L. R., Sayette, M. A (1991) that the instructing passionate and social aptitudes is significant at school, it can influence scholastic accomplishment emphatically during the year they are educated, yet during the years that follow too. Encouraging these aptitudes has a drawn out impact on accomplishment. Enthusiastic insight impacts the scholarly accomplishment in positive manners and it stays with the person before the finish of life. The feelings, sentiments, and qualities are indispensable for a people prosperity and accomplishment throughout everyday life (Ediger, 1997). Quality feelings and sentiments assist understudies with giving their best potential in the study hall. The understudies who are aversive and think adversely can't focus for quite a while and have more trouble in arriving at their potential than others. Abdullah, Maria., Chong., Elias, Habibah., Mahyuddin., Rahil., Uli., Jegak (2004) directed research to analyze understudies by and large degree of EQ. Research discoveries show that there is certain connection among EQ and scholarly accomplishment. The understudies positive relationship with scholarly accomplishment showed that in the event that the understudy performed better on his/her scholastics then he/she will be sincerely savvy as well. Furthermore, the other finding of this investigation is the understudies have negative relationship of EQ with the negative effect (outrage, disappointment and uneasiness) which indicated that the understudies with high EQ have low negative effect or negative relationship with negative effect (outrage, dissatisfaction and nervousness). Natalio. E. A., Durã ¡n, L. R (2006) analyzed the connections between saw enthusiastic insight (PEI), dispositional idealism/cynicism and mental modification (saw pressure and life fulfillment. Discoveries affirmed that enthusiastic clearness and state of mind fix are huge in foreseeing seen pressure and life fulfillment after the impact of positive thinking/negativity were controlled. Therefore this exploration anticipated that teenagers with high impression of enthusiastic capacities (specifically, high clearness and fix) for the most part show higher life fulfillment and lower apparent pressure. Besides, somewhat, this impact may be considered as free from their own hopeful or skeptical miens. James, D. A., Parker, R. E., Creque, D. L., Barnhart, J. I., Harris, S. A., Majeski, L. M. (2004) found the connection between passionate insight and scholastic accomplishment in secondary school Trent college Peterborough. Factors were thought about in (profoundly fruitful understudies, decently effective, and less fruitful dependent on grade-point-normal for the year), scholarly achievement was unequivocally connected with a few elements of passionate knowledge. Taking into account that EI can be a potential determinant of accomplishment in working life, along these lines the investigation intends to decide whether there is any critical contrast in EI of the nearby and remote understudies, if the passionate insight impact the scholastic accomplishment and it likewise varies in neighborhood and outside understudies. This examination uncovers that individuals be assessed on their own value of enthusiastic knowledge rather their scholarly achievement (James Irene, 2003). Exact research has created proof proposing that the capacity to survey

Financial Management case study 1 Essay Example | Topics and Well Written Essays - 500 words

Money related Management contextual analysis 1 - Essay Example The expansion segment safeguards the buying influence of cash (Ross, Westerfield, and Jaffe, 2005). In light of monetary reports, a 2.5% swelling rate throughout the following 5 years would adequately represent expansion. The second part of the loan cost is the credit hazard. The loan fee offered to clients with poor credit value is higher to make up for the higher danger of loaning to them (Weston, Besley, and Brigham, 1996). In light of the credit rate go set up by the credit division, the best client would be allocated a 1% credit rate. The last segment of the financing cost is the benefit segment. This segment is the benefit from financing exercises of XYZ. Since Shanghai Winters is probably the best client, this segment isn't relevant to it. Notice that this loan cost is higher than the 8.0% going rate on a $70,000 five-year note receivable. The higher rate is to make up for the credit danger of stretching out credit to such a client. Likewise worked inside the 8.0% is the benefit segment, which has not been charged to the best clients.

Cytokinesis in a Cell Cycle

Definition: Cytokinesis is the division of the cytoplasm in eukaryotic cells that produces distinct daughter cells. Cytokinesis occurs at the end of the cell cycle following mitosis or meiosis. In animal cell division, cytokinesis occurs when a contractile ring of microfilaments forms a cleavage furrow that pinches the cell membrane in half. In plant cells, a cell plate is constructed that divides the cell in two.

The Arab Israeli Conflict Essay - 1263 Words

According to an apocryphal story, Pope John Paul once said that he believes there are two possible solutions to the Arab-Israeli conflict, the realistic and the miraculous. The realistic being divine intervention, and the miraculous being a voluntary agreement by both parties. On September 13th, 1993, it looked like the miraculous had happened when the Oslo Accords were signed by Israeli Prime Minister Yitzhak Rabin and Palestine Liberation Organization (PLO) Chairman Yasser Arafat on the White House South Lawn. However, the objectives of the historic accords were never fully implemented and the Palestinians remain a stateless nation. Further steps toward Israeli-Arab peace, including the Cairo Agreement, Oslo II and the Camp David Summit, have fallen short of the goals of both parties. When he became president in 1993, Bill Clinton and his advisors did not initially make Israeli-Palestinian peace a priority. The administration looked first to other Middle Eastern affairs, believing that an Israeli-Syrian agreement was more likely, and that the policy of â€Å"dual containment† in Iran and Iraq was more pressing. They thought that once they made a breakthrough between Israel and Syria the Lebanese would be close behind, and that this would put pressure on the Iran and Iraq, the biggest opponents of any sort of Israeli-Arab peace deal (US Office of the Historian). The Americans were made aware of the secret negotiations that had begun in Oslo in December 1992 between theShow MoreRelatedThe Arab-Israeli Conflict1427 Words   |  6 PagesThe Arab-Israeli dispute is among the centermost issues facing the Middle East today. The conflict itself has spawned a number of wars, myriad militant skirmishes, and several embargos, as well as a lasting peace between Isr ael and a number of its former opponents. The conflict today is waged primarily between Israelis and the Arab Palestinians that inhabit Israeli territory. The Arab-Israeli dispute is rooted in the separate movements of Zionism and Arab-nationalism. Zionism is an historical movementRead MoreThe Arab Israeli Conflict883 Words   |  4 PagesMy chosen subteam for this negotiation is based on a Fundamentalist Christians opinion. As I had the chance to learn previously, Christians fully support the relocation of Jews in this conflict. This is because one of the main roots of the Arab-Israeli Conflict starts by  the Movement of Zionism. The Bible is interpreted by many religions in many different ways, however the Christian Zionists belief in a series of Biblical Philosophies and Prophecies. Some of this prophecies are events that have alreadyRead MoreThe Conflict Of The Arab Israeli Conflict1420 Words   |  6 Pageswords have been devoted to the topic of Israel and the underlying causes of the Arab-Israeli conflict; all of which seek to discern the culprit and contrive a remedy. The story behind this age old conflict is, as quoted by Israeli historian Illan Pappe, â€Å"the simple but horrific story of the ethnic cleansing of Palestine† (qtd. In â€Å"The Catastrophe†). As such, thorough review of the causes behind this ethnocentric conflict is vital in understanding the tumultuous power struggle in Israel and the violentRead MoreArab Israeli Conflict 883 Words   |  4 Pages1.1 WHAT IS THE ARAB ISRAELI CONFLICT? 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The Arabs, who already resided on and owned the land, looked to maintain their ownershipRead MoreThe Arab Israeli Conflict Of Palestine Essay1198 Words   |  5 PagesThe Arab-Israeli conflict began in 1948, when the British Mandate over Palestine ended. Resulting in the proclamation that established the Jewish state in Eretz Israel. The conflict was a struggle between the Jewish state or Israel and the Arabs of the Middle East concerning the territory and control over Palestine. The geographical area and political status of Palestine has changed dramatically over the years, but the region as always been considered Holy Land. This Holy Land is sacred among theRead MoreThe Arab-Israeli Conflict Essays649 Words   |  3 Pages The current conflict in the Middle East between the Israeli Jews and the Palestinian Arabs has many historical roots. Several events in the history of this conflict have been very important and also have a strong connection with the current situation between the two sides. One of these important events was the Nazi Holocaust. During the Second World War the Jews were persecuted by the Nazis and sent to concentration camps. By the end of the war in 1945 6 million JewsRead MoreThe Arab-Israeli Conflict Essay1856 Words   |  8 Pages Your Name Pol 340-01 March 20, 2008 Term Paper The Arab- Israeli Conflict The Arab- Israeli Conflict is a conflict between the Arab and Jewish people in the Middle East over Israel and Palestine. This conflict has led to wars and millions of displaced people. This particular conflict has historical origins in the lives of the Arab and Jewish people. â€Å"The beginning of Zionism and the Arab-Israeli Conflict explain the basic principles of this complicated dispute†(Frankel 17)Read MoreArab-Israeli Conflict Essay717 Words   |  3 PagesWestern media outlets play a huge role in the public’s understanding of the Arab-Israeli conflict. The way people gather their news is very diverse now. The Reuters Institute for Study of Journalism Digital News Report (2017), have shown that the majority of millennials receive their news from Facebook, and social media. The issue with receiving news intel from many news outlets today, is the articles are often bias. Facebook has algorithms, that often caters different news to your own opinions,Read MoreArab -Israeli Conflict Essay1762 Words   |  8 Pages Arab-Israeli Conflict During the First World War (1914-1918), Britain met with problems concerning promises made, yet not being kept. Britain, knowing that it needed all the help it could get against the German allies, promised land to people who desperately wanted it. However, as it was revealed Britain had no intention of honouring their word. The first promise to be made was to the Arabs, in a desperate attempt to overpower one of the countries the British were

Key Article On The Letter By Ryan Eliason - 1696 Words

Keys to Happiness - How to Conquer Depression By Ryan Eliason | Submitted On October 02, 2007 Recommend Article Article Comments Print Article Share this article on Facebook 1 Share this article on Twitter Share this article on Google+ Share this article on Linkedin Share this article on StumbleUpon Share this article on Delicious Share this article on Digg Share this article on Reddit Share this article on Pinterest Expert Author Ryan Eliason I haven t always been the happiest guy in the world. In fact, I ve been depressed several times. Some people are naturally happy, while others like myself have had to work hard for it. I m happy to say that I m pretty darn happy these days! I d say that I m a success story, and my struggles have led me to being an expert on the topic. Most people think happiness comes from certain conditions being met. For example, they think they will be happy when they find their soul mate and have that fairy tale relationship; or they believe happiness will find them when they are wealthy and no longer have to work for a living. Perhaps their standards aren t so high, and they think all it would take to be happy is a little more money, or a slightly sexier girlfriend/boyfriend, or a little more free time, or a more enjoyable job. Perhaps they will be happy when they finally own their own home, start their own business, or get a new car. Maybe they re waiting for retirement to be happy. Then there are those people who think happiness

Compare And Contrast The Ways Essay Example For Students

Compare And Contrast The Ways Essay Compare and Contrast the ways in which the poet describes the breakdown if the relationship. Comment on the effectiveness of their verse-craftI chose to compare the poems: An Anniversary, by Vernon ScannelDismissal, by John TrippA Winters Tale, by D.H. LawrenceIn the poem An Anniversary; the poet describes the relationship and its breakdown as two leaves on a river, this is and example of Personification. In contrast to this poem in the poem Dismissal; Tripp describes the breakdown very much as it was, describing two people in a dreary pub, this is an example of Pathetic fallacy as the setting is very boring and dark like the breakdown of the relationship. In A Winters Tale; Lawrence uses a similar verse-craft to Scannel in An Anniversary; with the relationship being described as a field but he still uses people in the poem to describe the people in the relationship. Lawrence also uses Pathetic Fallacy as he describes a cold winters day when the relationship broke down. In An Anniversary; the poet says:The skys smeared monotone.;This means the sky was smeared with one colour, which may signify a boring colourless relationship. Two willow leaves glide smoothly onThe waters shimmering skin;;This is an example of Enjambment. It describes the leaves floating smoothly but apart from each other. The use of enjambment here helps the rhythm of the poem carry on smoothly like the leaves gliding. It could signify the two people still going on in life smoothly but not together. When he says the waters shimmering skin; it gives the impression of being murky below and shiny on top. This could show there is more to the relationship than what people see initially or that when the relationship was still happening it may have looked alright to everyone else watching but there were things going on beneath the surface that werent alright. Once, on a branch in the sun, they dancedAnd often touched each other;They will not touch each other again,;In the relationship this signifies that they were once happy together but now they will never be together again. It could also mean that from the beginning the relationship would never last as all leaves fall off their branch so the relationship was doomed to failure. The poet uses a lot of contrasts in this poem:The skys smeared monotone.;Once, on a branch in the sun, they danced;This contrasts the happiness in the relationship before the breakdown to the boring monotone they have between each other now. The poet uses vivid imagery all the way through the poem to describe the two leaves; he also uses Personification; the way that he describes the two leaves as people. The tone of the poem changes as at the beginning when the poet is describing the relationship now it is quite morose, as the two leaves are no longer together. At the end he is describing the relationship before the breakdown and the tone is quite happy. This is an example of Pathetic Fallacy as the tone reflects and complements what the poet is talking about. Some examples of Alliteration; in the poem are:stream slides;stares #8230;..slithering;skys smeared;shimmering skin;They are all S sounds, this complements the flowing, smooth, gliding rhythm of the poem. In the poem Dismissal; the poet describes the relationship breakdown very much like a story. In the whole poem he uses Enjambment; and the poem has a very continuous rhythm he also doesnt use rhyme or assanance which also adds to its story-like quality. .uc255ec3583edf3996215c054fd9c21f1 , .uc255ec3583edf3996215c054fd9c21f1 .postImageUrl , .uc255ec3583edf3996215c054fd9c21f1 .centered-text-area { min-height: 80px; position: relative; } .uc255ec3583edf3996215c054fd9c21f1 , .uc255ec3583edf3996215c054fd9c21f1:hover , .uc255ec3583edf3996215c054fd9c21f1:visited , .uc255ec3583edf3996215c054fd9c21f1:active { border:0!important; } .uc255ec3583edf3996215c054fd9c21f1 .clearfix:after { content: ""; display: table; clear: both; } .uc255ec3583edf3996215c054fd9c21f1 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uc255ec3583edf3996215c054fd9c21f1:active , .uc255ec3583edf3996215c054fd9c21f1:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uc255ec3583edf3996215c054fd9c21f1 .centered-text-area { width: 100%; position: relative ; } .uc255ec3583edf3996215c054fd9c21f1 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uc255ec3583edf3996215c054fd9c21f1 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uc255ec3583edf3996215c054fd9c21f1 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uc255ec3583edf3996215c054fd9c21f1:hover .ctaButton { background-color: #34495E!important; } .uc255ec3583edf3996215c054fd9c21f1 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uc255ec3583edf3996215c054fd9c21f1 .uc255ec3583edf3996215c054fd9c21f1-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uc255ec3583edf3996215c054fd9c21f1:after { content: ""; display: block; clear: both; } READ: Several Beautiful Sights in North Sumatra EssayThe poet describes;To this day I rememberthat alcove: flaked coffee-coloured paint, an ashtray spilling, two vodkas.;This gives you a dingy, dreary mental image of a bar or pub, which complements the dark tone of the poem, which is a good use of Pathetic fallacyOh,I said, as if my little finger Had been cut;This is a simile when the poet compares the pain of the relationship breakdown to be like cutting his little finger. Three yearsit took for her words to sink in;This shows that although the pain was more than having his finger cut, his brain didnt register what had happened due to the extent of the pain it would have caused . The man was embarrassed and didnt want to publicly show his pain . It is a very poignant poem. In A Winters Tale; the poet says:Yesterday the fields were only grey with scattered snow, And now the longest grass-leaves hardly emerge;;The poet uses imagery to describe the bleak weather and bleakness in the relationship. It may mean that yesterday the snow was scattered so they only had scattered problems in the relationship but now the good things in the relationship, which is the grass, hardly show through all the problems. I cannot see her, since the mists pale scarfObscures the dark wood and the dull orange sky;But shes waiting, I know, impatient and cold, halfSobs struggling into her frosty sigh.;This is the second stanza of the poem and it says that even though the man cant see the woman he knows that she is there. She is waiting, almost eagerly, for him to say the relationship is over. The line Sobs struggling into her frosty sigh; shows that although she is waiting for him to tell her its over she is still upset at what he is going to say. It is also an example of Alliter ation; it is an s sound which is repeated this gives a soft sighing sound to the words like what they are explaining this is also an example of an onomatopoeia; Why does she come so promptly, when she must knowShes only the nearer to the inevitable farewell?;He wants to know why the woman comes to see him when she knows that he is going to end the relationship. He describes her coming promptly as if eager to get the bad news over with. The hill is steep, on the snow my steps are slow-Why does she come, when she knows what I have to tell?;This shows that his footsteps are slow as if hes not sure about ending the relationship. They both go, knowing what will happen and not wanting it to end, but know that they cant do anything about it. The hill is steep like a quick abrupt end to the relationship and once you go over the edge i.e. the relationship ending, there is no way you can go back to the top, or the beginning of the relationship. The slow deep footsteps described are like deep memories from the past. In the last line Why does she come, when she knows what I have to tell?;Maybe he is holding back from telling her that the relationship is over because he feels blameworthy and downhearted that the relationship is ending. He also knows that the relationship is over and cant go on but he still has some feelings for the woman. He may feel upset that she has come so promptly when she knows what he will say but she probably just wants to get the hurt and pain over with. The structure of the poem is ABAB; when the 1st and 3rd and 2nd and 4th lines rhyme with each other e.g.:Snow and Go;Emerge and Verge;They are the last words in verse one that rhyme. .u0ead31eeba231885a923dfb1ae05235d , .u0ead31eeba231885a923dfb1ae05235d .postImageUrl , .u0ead31eeba231885a923dfb1ae05235d .centered-text-area { min-height: 80px; position: relative; } .u0ead31eeba231885a923dfb1ae05235d , .u0ead31eeba231885a923dfb1ae05235d:hover , .u0ead31eeba231885a923dfb1ae05235d:visited , .u0ead31eeba231885a923dfb1ae05235d:active { border:0!important; } .u0ead31eeba231885a923dfb1ae05235d .clearfix:after { content: ""; display: table; clear: both; } .u0ead31eeba231885a923dfb1ae05235d { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u0ead31eeba231885a923dfb1ae05235d:active , .u0ead31eeba231885a923dfb1ae05235d:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u0ead31eeba231885a923dfb1ae05235d .centered-text-area { width: 100%; position: relative ; } .u0ead31eeba231885a923dfb1ae05235d .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u0ead31eeba231885a923dfb1ae05235d .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u0ead31eeba231885a923dfb1ae05235d .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u0ead31eeba231885a923dfb1ae05235d:hover .ctaButton { background-color: #34495E!important; } .u0ead31eeba231885a923dfb1ae05235d .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u0ead31eeba231885a923dfb1ae05235d .u0ead31eeba231885a923dfb1ae05235d-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u0ead31eeba231885a923dfb1ae05235d:after { content: ""; display: block; clear: both; } READ: The Harrapan Civilization EssayI think the three poems, although they are about the same thing, describe it very differently. Dismissal describes it very much like speech whereas An Anniversary uses nature to describe the breakdown. A winters Tale is a mixture as in stanza one it uses mainly imagery with the field to describe the relationship, but in stanza two it uses run-on-lines to describe his feelings. Then in stanza three it uses a mixture by using the simple ABAB structure from verse one, but still using his thoughts of the woman, rather than imagery of the field, to describe the relationship. All three poems describe the breakdown very differently but very effectiv ely.

Conflict in Good Country People Essay Example

Conflict in Good Country People Essay The main conflict in the story, â€Å"Good Country People†, is between Joy/Hulga and Mr. Pointer the â€Å"Bible salesman†. Joy had her leg shot off in a hunting accident when she was twelve years old. From then on she was always depressed. She changed her name to Hulga because it was the ugliest name she could come up with and she only wore the rattiest clothing so it was impossible for any person to find her attractive. She also has a wooden leg, which becomes the centerpiece of the focus of the entire story. One day a bible salesman comes along and is invited to dinner by Hulga’s mother, Mrs. Hopewell. During dinner Mr. Pointer becomes fascinated with Hulga. His is eerily attracted to her and she cant figure out why. She finally takes a liking to him and the make their way to the barn so they can be alone. Hulga thinks they are going to make love, but Mr. Pointer is only attracted to one thing, her wooden leg. Once she becomes comfortable with him he begins asking questions about it. He finally just takes the leg from her. We will write a custom essay sample on Conflict in Good Country People specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Conflict in Good Country People specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Conflict in Good Country People specifically for you FOR ONLY $16.38 $13.9/page Hire Writer She tries to take it back but is too weak with only one leg. She finally realizes he’s a fake when he goes to put her leg in his briefcase and sees I fake bible with a flask and condoms between the cover. She finally comes to grips with who she is after allowing herself to be close to someone who wasn’t who they said they were. Joy finally realizes that she has been hiding who she really was. Her wooden leg made her extremely self-conscious to the point that she changed her name and only wore the dirtiest, rattiest clothing. When someone showed the least bit of affection torwards her she instantly fell in love with him. She opens up to him and finally feels comfortable about who she is. Once he steals the leg she realizes that he was a fake the whole time. She sees that what he was doing with his life was no different than what she was doing with hers. They were both living lies. So not only was there a conflict between Joy and the bible salesman, but there was also conflict between Joy and Hulga as well.

Overview of Aquatic Biomes

Overview of Aquatic Biomes The aquatic biome includes the habitats around the world that are dominated by water- from tropical reefs to brackish mangroves, to Arctic lakes. The aquatic biome is the largest of all the worlds biomes- it occupies about 75 percent of the Earths surface area. The aquatic biome provides a vast array of habitats that, in turn, support a staggering diversity of species. The first life on our planet evolved in ancient waters about 3.5 billion years ago. Although the particular aquatic habitat in which life evolved remains unknown, scientists have suggested some possible locations- these include shallow tidal pools, hot springs, and deep-sea hydrothermal vents. Aquatic habitats are three-dimensional environments that can be divided into distinct zones based on characteristics such as depth, tidal flow, temperature, and proximity to landmasses. Additionally, aquatic biomes can be divided into two main groups based on the salinity of their water- these include freshwater habitats and marine habitats. Another factor that influences the composition of aquatic habitats is the degree to which light penetrates the water. The zone in which light penetrates sufficiently to support photosynthesis is known as the photic zone. The zone in which too little light penetrates to support photosynthesis is known as the aphotic (or profundal) zone. The various aquatic habitats of the world support a diverse assortment of wildlife including virtually many different groups of animals including fishes, invertebrates, amphibians, mammals, reptiles, and birds. Some groups- such as echinoderms, cnidarians, and fishes- are entirely aquatic, with no terrestrial members of these groups. Key Characteristics The following are the key characteristics of the aquatic biome: largest of all the worlds biomesdominated by waterlife first evolved in the aquatic biomea three-dimensional environment that exhibits distinct zones of communitiesocean temperatures and currents play a key role in worlds climate Classification The aquatic biome is classified within the following habitat hierarchy: Freshwater habitats: Freshwater habitats are aquatic habitats with low salt concentrations (below one percent). Freshwater habitats are further classified into moving (lotic) bodies of water and standing (lentic) bodies of water. Moving bodies of water include rivers and streams; standing bodies of water include lakes, ponds, and inland wetlands. Freshwater habitats are influenced by the soils of surrounding areas, the pattern and speed of water flow, and local climate.Marine habitats: Marine habitats are aquatic habitats with high salt concentrations (more than one percent). Marine habitats include seas, coral reefs, and oceans. There are also habitats where freshwater mixes with saltwater. In these places, youll find mangroves, salt marshes, and mud flats. Marine habitats often consist of five zones including the intertidal, neritic, oceanic pelagic, abyssal, and benthic zones. Animals of the Aquatic Biome Some of the animals that inhabit the aquatic biome include: Anemonefish (Amphiprion): Anemonefish is marine fish that live amongst the tentacles of anemones. Anemonefish has a layer of mucus that prevents them from getting stung by the anemones. But other fishes (including those that are predators to anemonefish) are susceptible to the anemone stings. The anemonefish is thus protected by the anemones. In return, anemonefish chases away fishes that eat anemones.Pharaoh cuttlefish (Sepia pharaonic): Pharaoh cuttlefish are cephalopods that inhabit coral reefs in the Indo-Pacific ocean and the Red Sea. Pharaoh cuttlefish have eight arms and two long tentacles. They have no external shell but do have an internal shell or cuttlebone.Staghorn coral (Acropora): Staghorn corals are a group of corals that includes about 400 species. Members of this group inhabit coral reefs around the world. Staghorn corals are fast-growing reef-building corals that form a variety of colony shapes (including clumps, branches, antler-like, and plate-like structures).Dwa rf seahorse (Hippocampus zoster are): The dwarf seahorse is a tiny species of seahorse that measures less than an inch in length. Dwarf seahorses live in the seagrass beds in the Gulf of Mexico and in the waters around the Florida Keys, Bahamas, and Bermuda. They use their long tails to hold onto blades of seagrass as they graze on tiny plankton that drifts by in the current. Great white shark (Carcharodon carcharias): Great white sharks are large predatory fishes that grow to about 15 feet in length. They are skilled hunters that have several hundred serrated, triangular teeth that grow in rows in their mouth. Great white sharks inhabit warm coastal waters throughout the world.Loggerhead sea turtle (Caretta caretta): The loggerhead sea turtle is a marine turtle whose range includes the Atlantic Ocean, Pacific Ocean, Mediterranean Sea, and the Indian Ocean. Loggerhead turtles are an endangered species whose decline is largely attributed to their becoming entangled in fishing gear. Loggerhead sea turtles spend the majority of their life at sea, venturing on land only to lay their eggs.Blue whale (Balaenoptera musculus): The blue whale is the largest living animal. Blue whales are baleen whales, a group of marine mammals that have a set of baleen plates in their mouth that enable them to filter tiny plankton prey from the water.

A patient requiring mechanical ventilation Essay

A patient requiring mechanical ventilation - Essay Example She was hospitalised for 4 weeks and needed the tracheostomy tube to be in place for 9-weeks following discharge. In general it is found that collaborations between the intensive care nurse and the intensive care specialist is vital for evaluating and managing the patient and to ensure that the outcomes are fruitful. In general, the mortalities for ARDS are high (40 to 50%), mainly due to the ineffective traditional methods of managing such patients that have been utilised in the past. However, with use of several evidence-based protocols, the outcomes can be improved. Some of the measures that were provided to Rita included include mechanical ventilation, tracheostomy, prone positioning (HOB elevation), antibiotic administration (as she had sepsis), ECMO (due to sudden drop in the partial pressure of oxygen), sedation protocols, supportive therapy, RBC packed cell and platelet transfusion and a conservative fluid strategy. Rita developed renal complications and aspiration pneumonia, which were effectively managed. A careful nursing plan requires to be chalked out to cater to the individual needs of the patient. Ideal treatment would ensure speedy recovery and early resumption of normal activities by the patient. Case Study of a Patient Suffering from ARDS and requiring Mechanical Ventilation and Nursing Care Introduction This case study is of a 38-year old female, by name Rita, who was suffering from acute distress respiratory syndrome (ARDS), due to sepsis and requiring mechanical ventilation and a nursing care plan. ARDS is a condition in which the lungs are unable to perform their usual function of absorbing oxygen (Ensure Care Plan 2011). ARDS usually may follow critical illnesses, serious injuries or developed after major surgeries. The condition is a form of pulmonary oedema not from a proper cardiac cause, which occurs due to a drop in pressure in the pulmonary arteries (ARDS Training 2010). In ARDS, there is leakage of fluids and proteins into the air sacs and the interstitial lung tissues leading to pulmonary oedema (caused from damage to the alveoli-capillary mechanism) (Austin CC 2012). There may be several mediators involved in the damage of the alveoli-capillary mechanism including microorganisms, toxins, allergens, neutrophils, TNF, etc. After injury, the symptoms can develop within en 24 to 72 hours, and the respiratory functions tend to deteriorate leading to decreased lung volumes and compliance (Ensure Nursing Plan 2011). Due to the damage to the pneumocytes type 2, the lungs collapse and there is a decrease in the volume of the lungs. Fibrocytes convert the intra-alveolar fluid to a fibrous tissue and leads to poor ventilation (causing hypoxemia). When ARDS progresses, the patient can develop respiratory failure and can lead to arrest of the cardiopulmonary functions (Ensure Nursing Plan 2011). Usually ARDS develops from an underlying cause or a lung disorder and may vary depending upon the geographical location, age g roup, etc. Some of the causes of ARDS include direct injuries (may be trauma, chemical, oxygen toxicity, damage from free radicals, thermal or burns, drug overdose, or sepsis), drowning (or near drowning) or hemorrhagic shock (ARDS Training 2010). The incidence of ARDS is about 140,000 to 150,000 cases each year, and about 40 to 50% of the affected cases develop mortalities (Ensure Care Plans 2011). This is a case

Discrimination and Racial Profiling Coursework Example | Topics and Well Written Essays - 250 words

Discrimination and Racial Profiling - Coursework Example The categorization of people based on their race has resulted in numerous problems starting in the 17th century all the way to the 21st century. It promoted slave trade, especially for Africans. This explains why the African-Americans are the most segregated group in the U.S (Klein, 2012). After being arrested, a black person is 33% more likely to be incarcerated as compared to the whites. An African-American is 30% more likely to drop out of school than the whites and 21% than the Hispanics or Latinos. In the same way, the police are likely to pull over and frisk either blacks or Latinos than whites. In the city of New York, 80% of the police stops made were for African-Americans, 60% for Hispanics, and 12% for whites. In 2013, the U.S Sentencing Commission reported that blacks received 11% longer than whites for similar crimes than whites. In the same way, the black drug offenders were 20% more likely than whites to receive mandatory minimum sentences (Alexander, 2013). To that eff ect, the blacks remain the most discriminated ethnic group. As the most segregated minority groups, the blacks have been forced to give up their culture so as to participate in the mainstream American life. Recent studies have indicated that 75% of the black ethnic minority experience unemployment. Furthermore, their health and education facilities are poorly equipped than the white’s who are considered the majority community and superior (Waters,

Feasibility Study Essay Example for Free

Feasibility Study Essay Technical Feasibility: It is technically possible to design a script remarking system because computers can be used to sort, search and update data input using a database management system such as Microsoft Access. The current hardware of the United Kingdom Awarding Body is sufficient, as all they will need to run the system is a computer (preferably with 64Mb RAM, 10Gb hard disk drive, 3.5/1.4Mb floppy disk drive and a 8Mb or higher graphics card), a standard keyboard and mouse, a printer and a visual display unit to run the system effectively and efficiently. Economic Feasibility: It is economically feasible to design and use this script remarking system because fewer people would need to be employed to do the work of remarking a script and producing the reports manually and more work can be done in a shorter time span, therefore also saving on overheads such as light and heating as well as employee wages, Legal Feasibility: It is legally feasible to use this script remarking system because all the data used will be used for the specific purpose of remarking the candidates script and nothing else. The data will not be kept longer than necessary and at the candidates request; the data may be destroyed after a certain period of time. The data is also secure as both administrators and clerical staff need to have their group name and passwords to log into the system successfully, but also the system database password, without both of these, the data cannot be accessed. Operational feasibility: Current work practices and procedures will benefit from the implementation of this new script remarking system as it allows more work to be done in a shorter time span, therefore providing a quicker and more efficient service to the candidates whose scripts are being remarked. The social factors will be greatly improved by the organisational change of using this remark system, both clerical and administration staff can get more work done in a smaller time period allowing more leisure time to the workers for the same amount of pay in wages. Schedule feasibility: The designing, testing and documentation of the script remarking system can be completed before the deadline, there are 6 weeks to complete this. Data Flow Diagram What are the user needs? The user needs an easy-to-learn and manageable interface to be able to monitor the UKABs (United Kingdom Awarding Body) post-examination remarks. In doing so, the user needs to be able to input data (candidate information, the original mark, the date the script was received, the remark mark and the date the script was marked) and get the desired outputs in queried reports. The user needs to know that all data entered will be secure and not tampered with or altered by hackers, so security measures have been taken. What Entities are to be considered? The entities to be considered for this system are: Script Request and Grade Criteria. The attributes to be considered for the Script Request entity are: * Candidate Number * Candidate Name (Forename Surname) * Centre Number * Subject Reference Code * Original Mark * Re-mark Mark (changed or unchanged) * Whether the centre requested the return of the script With the additional attributes of: * The date the script was received * The date the script was remarked Entity Relationship Diagram The attributes to be considered for the Grade Boundaries entity are: * Subject Reference Code * Grade Boundaries for grades A-E and U What procedures will be required to achieve the desired outputs? Clerical staff using the remark system will need to input the data required via forms using a keyboard and (or) a mouse. This will automatically update the queries in place, which will update the reports. The reports will then be outputted using a printer. Evaluation During this systems design, there were many problems encountered. When designing the entities, it was not known that many of the attribute lengths needed to be shortened to save memory, primary keys to ensure each record of data is unique or validation rules had to be set to decrease user errors. The attribute lengths, validation rules and primary keys were set during the design stage (See Validation). An entity had to be linked to another to allow data from one entity to appear several times in another entity and was used in querying. Reading into how linking entities was completed and the tables were linked successfully. Forms were designed to aid user input and stop clerks altering the design and (or) contents of each entity. At first, some buttons worked incorrectly, but were fixed once further reading into using and creating buttons was finished (See Design). Queries were designed to support the creation of reports. These queries search the entities for predefined criterion which is requested by the user. Some criterion needed much deliberation, such as the outstanding remarks query/report. Two extra attributes had to be considered and implemented, these were: script_received_date and script_remark_date. Then the query for remarks which took longer than 3 weeks could be completed, with the search criterion as follows: [Script_remark_date]-[Script_received_date]21 (See Design). Reports needed to be created, as they were the desired output to be sent off to the centres after scripts were remarked. Reports were created using the queries. A user interface was also designed to make the remarking system user friendly. At first, much like the forms, some buttons did not work correctly and there were other aesthetical issues also, such as a colour scheme for the interface. Buttons were fixed and a simple yet attractive colour scheme was chosen for the interface. Also there was difficulty in producing a suitable formula to calculate the original grades from the original marks and the re-mark mark and the re-mark grades. After consultation with a tutor, a solution was found and the following formula was devised: IIF(Expression), True, False. Afterwards, the grading formula was designed and is as follows: Grades:IIf([Original_Mark]=[A],A,IIf([Original_Mark]=[B],B,IIf([Original_Mark]=[C],C,IIf([Original_Mark]=[D],D,IIf([Original_Mark]=[E],E,U))))). A re-mark grading formula was also considered and implemented and is as follows: Remark_Grade: IIf([Re-mark_Mark]=[A],A,IIf([Re-mark_Mark]=[B],B,IIf([Re-mark_Mark]=[C],C,IIf([Re-mark_Mark]=[D],D,IIf([Re-mark_Mark]=[E],E,U))))). Effectiveness: The system re-grades papers and produces reports on the papers that are re-graded when candidate information is inputted via the candidate information input form. Usability: The system is easy for the users to use the interface, it has buttons which open files and forms and have a simplistic design and are attractive to use. Maintainability: The system will be easy to maintain because of its simplicity and will be easy to manipulate to accommodate new requests for different types of information without changing how the system runs excessively. Maintenance Perfective maintenance: For the perfective maintenance, the admin staff can change the queries that create the reports to get the desired results. I.e. changing a query so that the Scripts requested by a selected centre report shows a different centre. Adaptive maintenance: For the adaptive maintenance, staff could use new hardware to help reduce clerical errors. Staff could use OCR and MCR scanners to read the scripts information instead of inputting them manually and therefore reducing human errors.

The Electric Light Orchestra :: essays research papers

The Electric Light Orchestra   Ã‚  Ã‚  Ã‚  Ã‚  The biggest compliment a band can get is to have another singer write a song about how much they like them, as Randy Newman did in 1979 about ELO with the release of â€Å"‘The Story of a Rock and Roll Band.† In the song he said, â€Å"I love their â€Å"Mr. Blue Sky† Almost my favorite is â€Å"Turn to Stone† And how ‘bout â€Å"Telephone Line†? I love that ELO’† (Wild 5)   Ã‚  Ã‚  Ã‚  Ã‚  The band created in 1971 by Jeff Lynne, Roy Wood, and Bev Bevan used cellos and violins to create a classical sound. Although Roy Wood left shortly after their first record was released. The idea came about when Jeff Lynne said to Roy Wood, â€Å"‘What if we had a band with strings- real strings?’† (Wild 9) They were in The Move at the time and decided to create a band on the side. They called this experimental band The Electric Light Orchestra. â€Å"Of the groups name Lynne remembers, ‘At the time people thought ‘ELO’ was pretty bad. It was like ‘The Electric Light what?’ The name was as wacky as the idea really.’† (Wild 9)   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Jeff Lynn was one of the most important members of the band. He was born on December 30, 1947 in Birmingham in the United Kingdom. Lynne was interested in music while he was still in school. When he was fifteen years his father got him a guitar. Though it was made of plastic and had only one string he practiced it all the time. (Petersdorff 3) Jeff was a big Beatles fan. â€Å"Lynne is asked if he now admits to being a Beatles fan. ‘I confess,’ Lynne says with a laugh. ‘I’m dead guilty of being a Beatles fan.’† (Wild 10)   Ã‚  Ã‚  Ã‚  Ã‚  Another founding member of the band was Bev Bevan. He was born Beverly Bevan in Birmingham, U.K. on November 25, 1945. He formed his first professional band, called Denny Lain and the Diplomats, in 1963.He retired from music to become a furniture salesman, but then joined Carl Wayne and the Vikings. He then later joined The Move and helped create ELO. (Petersdorff 4)   Ã‚  Ã‚  Ã‚  Ã‚  The third important member of ELO was Richard Tandy. Tandy was born on March 26, 1948 in Birmingham, U.K. At Moseley Grammar School he had been taught to play bass and guitar. Tandy’s first gig was at Solihull Civic Hall when he was fifteen. He was in many different bands before joining ELO.

Product and Brand Management

?AFFECT OF BRANDING ON CONSUMER PURCHASE DECISION IN FMCG GOODS AND DURABLE GOODS? INTRODUCTION What is a BRAND? Brand recognition and other reactions are created by the use of the product or service and through the influence of advertising, design, and media commentary. A brand is a symbolic embodiment of all the information connected to the product and serves to create associations and expectations around it. A brand often includes a logo, fonts, color schemes, symbols, and sound, which may be developed to represent implicit values, ideas, and even personality. Concepts Marketers engaged in branding seek to develop or align the expectations behind the brand experience, creating the impression that a brand associated with a product or service has certain qualities or characteristics that make it special or unique. A brand image may be developed by attributing a â€Å"personality† to or associating an â€Å"image† with a product or service, whereby the personality or image is â€Å"branded† into the consciousness of consumers. A brand is therefore one of the most valuable elements in an advertising theme. The art of creating and maintaining a brand is called brand management. A brand which is widely known in the marketplace acquires brand recognition. When brand recognition builds up to a point where a brand enjoys a critical mass of positive sentiment in the marketplace, it is said to have achieved brand franchise. One goal in brand recognition is the identification of a brand without the name of the company present. For example, Disney has been successful at branding with their particular script font (originally created for Walt Disney's â€Å"signature† logo) which it used in the logo for go. om. â€Å"DNA† refers to the unique attributes, essence, purpose, or profile of a brand and, therefore, a company. The term is borrowed from the biological DNA, the molecular â€Å"blueprint† or genetic profile of an organism which determines its unique characteristics. Brand equity measures the total value of the brand to the brand owner, and reflects the extent of brand franchise. The term brand name is often used interchangeably with â€Å"brand†, although it is more correctly used to specifically denote written or spoken linguistic elements of a brand. In this context a â€Å"brand name† constitutes a type of trademark, if the brand name exclusively identifies the brand owner as the commercial source of products or services. A brand owner may seek to protect proprietary rights in relation to a brand name through trademark registration. Brand energy is a concept that links together the ideas that the brand is experiential; that it is not just about the experiences of customers/potential customers but all stakeholders; and that businesses are essentially more about creating value through creating meaningful experiences than generating profit. Economic value comes from businesses ¶ transactions between people whether they be customers, employees, suppliers or other stakeholders. For such value to be created people first have to have positive associations with the business and/or its products and services and be energised to behave positively towards them  ± hence brand energy. It has been defined as â€Å"The energy that flows throughout the system that links businesses and all their stakeholders and which is manifested in the way these stakeholders think, feel and behave towards the business and its products or services. Attitude branding is the choice to represent a feeling, which is not necessarily connected with the product or consumption of the product at all. Marketing labeled as attitude branding includes that of Nike, Starbucks, The Body Shop, Safeway, and Apple Inc. â€Å"A great brand raises the bar — it adds a greater sense of purpose to the experience, whether it's the challenge to do your best in sports and fitness, or the affirmation that the cup of coffee you're drinking really matters. † – Howard Schultz (CEO, Starbucks Corp. ) The act of associating a product or service with a brand has become part of pop culture. Most products have some kind of brand identity, from common table salt to designer clothes. In non-commercial contexts, the marketing of entities which supply ideas or promises rather than product and services (e. g. political parties or religious organizations) may also be known as â€Å"branding†. OBJECTIVE OF PROJECT WORK Main Objective:The main objective of research is to analysis how the brand effects the customer purchasing decision in FMCG goods and durable goods Sub Objective:The sub objective of research is to understand the choice of the customer is branded or nonbranded goods. JUSTIFICATION FOR CHOOSING A PARTICULAR RESEARCH PROPOSAL Branding can be viewed as a tool to position a product or a service with a consistent image of quality and value for money to ensure the development of a recurring preference by the customer. It is common knowledge that the consumer ¶s choice is influenced by many surrogat es of which the simplest one is a brand name. Although there may be equally satisfying products, the consumer when satisfied with some brand does not want to spend additional effort to evaluate the other alternative choices. Once he or she has liked a part icular brand, he or she tends to stay with it, unless there is a steep rise in the price or a discernible better quality product comes to his/her knowledge, which prompts the consumer to switch the brand. Companies spend a lot of money and time on the branding and thus it needs a careful evaluation on the effect of branding on consumer buying behavior. QUESTIONNAIRE 1. Are you a brand loyal customer? ` Yes ` No 2. Which attributes did attract you to purchase branded products? Rank these attributes in order of their importance to you. ` ` Brand Name Price Easy Availability ` ` Transparent Cleanliness ` Others 3. What was the reason for the delay between the purchase decision and the actual purchase? ` ` ` Financial constraints Waiting for more innovative product Waiting for market response 4. What influenced you to buy the above stated brand(s) ? ` ` ` ` Advertising Word of mouth Attractive packaging Dealer ` Shop Display ` Family/Friend/Relatives ` Any Other 5. Influence of Brand name on purchasing decision ` ` Agree Strongly Agree ` Disagree ` Strongly disagree 6. Influence of Quality on Purchase Decision ` ` Agree Strongly Agree ` Disagree ` Strongly disagree 7. Influence of Price on Purchase Decision ` Agree ` Strongly Agree ` Disagree ` Strongly disagree 8. Influence of Product features on Purchase Decision ` ` Agree Strongly Agree ` Disagree ` Strongly disagree 9. Influence of Family members on Purchase Decision ` ` Agree Strongly Agree ` Disagree ` Strongly disagree 10. Influence of Peer group on Purchase Decision ` ` Agree Strongly Agree ` Disagree ` Strongly disagree 11. Influence of Advertisement on Purchase Decision ` Agree Strongly Agree ` Disagree ` Strongly disagree 12. Will you like to switch your brand preference if you get some promotional scheme with another brand? ` Yes ` No 13. Do you think branded products are better than unbranded products? ` Yes ` No NAME OF THE RESPONDENT: ADDRESS: EDUCATIONAL QUALITICATION: OCCUPATION: AGE: MONTHLY INCOME: 1. 100% Financial Inclusion: A Challenging Task Ahead 2. Afforestation of ARID Was telands Through Energy Plantations: A Case Study from India 3. Agribusiness Sector in Rural India and Increasing Opportunities of E -Commerce 4. Asset prices and inflation is there a predictive link 5. Back Water Tourism in Kerala: Challenges and Opportunities 6. Banking Channel Perceptions An Indian Youth perspective 7. Banking on Themselves 8. Behavioral Skills Trainings in Travel Agencies 9. Brand awareness and preference in rural markets 10. Branding for 21st Century Teenagers 11. Branding India for Health and Spiritual Tourism 12. Branding India: Strategic Challenges and Possible Approaches 2. subliminal messages in advertising and how they affect consumers.

How to Withdraw From College the Right Way

Once youve made the difficult decision to withdraw from college, the first thing on your mind is likely to get away from campus as soon as possible. Unfortunately, moving too quickly may cause you to forget a few important tasks, which can prove both costly and detrimental. So, just what do you need to do to make sure youve covered all of your bases? Approaching this decision the right way will save you difficulties in the future. Talk to Your Academic Adviser   Your first stop should be to meet with your academic adviser—in person. Even though it might seem easier to send an email, this kind of decision warrants an in-person conversation. Will it be awkward? Maybe. But spending 20 minutes having a face-to-face conversation can save you hours of mistakes later. Talk to your adviser about your decision and ask the correct way to let your institution know youd like to withdraw. Talk to the Financial Aid Office The official date of your withdrawal will likely have a major impact on your finances. If, for example, you withdraw early in the semester, you might need to pay back all or part of any student loans you received to cover school expenses. Additionally, any scholarship funds, grants, or other monies you received might need to be repaid. If you withdraw late in the semester, your financial obligations might be different. Therefore, meeting with someone in the financial aid office about your choice to withdraw can be a smart, money-saving decision. Let the financial aid officer know your intended withdrawal date and ask how this will affect the money you have paid or loans youve received so far. Your financial aid officer can also let you know when you will need to begin repaying loans you received in prior semesters. Talk to the Registrar In addition to the conversations you have with school administrators, you will likely need to submit something in writing about your reasons for withdrawing and your official date of withdrawal. The registrars office might also need you to complete paperwork to make your withdrawal official. Since the registrars office also usually handles transcripts, you will want to make sure your records are clear so youll have no difficulty obtaining copies of your transcripts and official documents in the future. After all, if youre thinking of going back to school or applying for a job, you dont want your transcripts to indicate that you failed your courses because you didnt get your official withdrawal paperwork completed correctly. Talk to the Housing Office If youre living on campus, youll also have to let the housing office know about your decision to withdraw. Youll want to get a final determination of fees for the semester as well as costs for cleaning and preparing the room for another student. The housing office will also be able to give you the official deadline for removing all of your belongings. Lastly, ask for the name of the person to whom you should return your keys. Be sure to get a receipt to document the date and time that you turn over your room and keys. You dont want to be charged for a locksmith simply because you returned your keys to the wrong individual. Talk to the Alumni Office You dont have to graduate from an institution to be considered an alumnus. If youve attended, youre eligible for services through the alumni office. Its a good idea to stop by the alumni office and introduce yourself before you leave campus. When you visit the alumni office, leave a forwarding address and get information on alumni benefits which may include everything from job placement services to discounted health insurance rates. Even if youre leaving school without a degree, youre still part of the community and youll want to stay informed about how your institution can support your future endeavors.